the team

We, Gilbert, Thomas and Teresa, are three instant photography enthusiasts from Vienna, Austria. We’ve been working together for the past three years at our company Sophort, where we do Instant Tours in three cities in Europe. Our Instant Tours are guided walks with original Polaroid cameras that combine sightseeing with instant photography.

Many of our customers expressed the wish to display their valuable Polaroids in a frame. We've been looking for a good solution but couldn't find any.


Custom frames are expensive and frames for regular picture sizes just don’t fit the classic instant frame.


Therefore we decided to make an aluminum distance frame that showcases and protects your favorite Polaroid pictures!

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